LO1: Understand the purpose of audio - visual promos

 

SEEI

Sell: Promos provide income generating opportunistic as they help sell products

Educate: Provide key information relevant to the product

Entertain: Important stage of building up excitement for a product 

Inform: Provide information to the target audience

     The release date

     States main actors/ desirable actors

Spiderman- No Way Home

The audience will expect a new product to be exciting so the promo needs to show the product at its most exciting.

Identifying audiences

Mainstream or niche

ABC1

P1 and M1

Music Video: Cocoon- Catfish and the Bottlemen

The purpose of this video is to promote their new album and promote themselves as a brand.

Film Trailer 

El Camino: A Breaking Bad Movie | Official Trailer | Netflix - YouTube